F.W. Webb, the Northeast’s largest wholesale distributor of plumbing, heating, HVAC and industrial supplies is seeking a VP of Marketing. This position will based in our Bedford, MA corporate office.
Responsibilities:
· Develops and implements strategic marketing plans and forecasts to achieve corporate objectives for products and services.
· Develops and manages marketing operating budgets.
· Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail.
· Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.
· Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.
· Ensures effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
· Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
· Monitors competitor products, sales and marketing activities.
· Establishes and maintains relationships with industry influencers and key strategic partners.
· Guides preparation of marketing activity reports and presents to executive management.
· Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.
· Directs staffing, training, and performance evaluations to develop and control marketing programs.
· Analyzes and controls expenditures of division to conform to budgetary requirements.
· Assists other departments within organization to prepare publications.
Qualifications:
· Bachelors’ degree in marketing, business administration or related field
· Masters’ preferred
· Minimum 7-10 years of marketing experience
· Supervisory Experience required
· Experience in internet marketing & traditional marketing methods
· Proficient with Microsoft Office programs
· Exceptional written and verbal communication skills
· Strong interpersonal skills
· Comfortable working in a fast-paced environment
· Hands-on, with the ability to multi-task
· Must possess a high level of customer service
Job Type: Full-time
Pay: $150,000.00 - $200,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Tuition reimbursement
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Education:
Experience:
- Supervisory: 4 years (Preferred)
- Marketing: 7 years (Required)
Ability to Commute:
- Bedford, MA 01730 (Required)
Work Location: In person