Join the team of our association client as the hybrid remote Digital Marketing Analyst in Washington, DC. With the hybrid remote model, the Digital Marketing Analyst candidate must sit in the DC area.
Marketing Data Analytics Requirements:
- Minimum 4 years of marketing data analytics.
- Must have strong marketing automation, lead generation, and audience segmentation experience.
- Expertise in Google Analytics 4, Google Tag Manager, and Marketing Automation tools (Eloqua).
- Advanced experience in AWS or Tableau.
- Very high attention to detail in an ever-changing environment.
Marketing Data Analytics Responsibilities:
- Utilize Eloqua to create multi-channel analysis to showcase marketing campaign effectiveness for increasing the membership base.
- Analyze, create and gather reports to shape decision-making for content development and products.
- Define and build audience segmentation for target marketing.
- Analyze marketing data across multiple digital channels (email, social media, website, marketing automation).
- Manage and track progress using Google Analytics 4.
- Constantly stay ahead of trends, research and make recommendations for improvement to leadership.
About Profiles:
An award-winning creative and marketing workforce solutions provider. Profiles places the highest caliber candidates in Fortune 500 companies and leading brands, nationwide. Our specialized recruiters represent an elite group of skilled professionals for contract, contract-to-hire, and direct hire positions. Profiles is headquartered in Baltimore, MD with a remote staff of entrepreneurial individuals across the nation.
New job opportunities are listed daily – www.careerprofiles.com.
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